From Products to Purpose
Hi, I’m Mark Tsigounis, founder of Hibear.
For the past five years, we’ve been designing multifunctional gear that helps you shake a margarita on Friday night, brew a pour-over at sunrise, or keep your pup hydrated on the trail. The Adventure Flask has always been fun, versatile, and rugged as hell.
But today, I want to talk about something bigger than just “gear that works.”
We’re making a shift — from talking about what the flask does to telling stories that fuel adventure.
Why the Reset?
Hibear isn’t just about stainless steel and silicone sleeves. It’s about the lives lived out there.
It’s about the coffee that fuels your early morning climb.
It’s about the cocktail that caps off a powder day with friends.
It’s about the way adventure pulls us together — family, friends, four-legged companions — in moments that become the stories we carry forward.
That’s the glue. That’s the lifestyle Hibear was always meant to support.
Gear That Works, Stories That Last
Yes, we’ve made updates to the website (👋 new Core Edition, modular add-ons, fresh colors). You can build your kit your way — whether you’re gifting an all-in-one Adventure Flask or just adding a cocktail shaker to your setup.
But more importantly, we’re leaning into what Hibear really means: connection, exploration, and the joy of a damn good beverage shared outdoors.
Because nothing brings people together like a drink around a campfire.
What to Expect Next
Moving forward, you’ll see more than just product updates. You’ll see:
- Stories from the Hibear community
- Guides for making every adventure — big or small — more intentional.
- Design deep-dives into the details that make our gear unique.
- Seasonal rituals that remind us why we head outside in the first place.
If you’ve got a story to share, reply to this email. Seriously. We want to feature the moments that matter most to you.
From products to purpose. From gear that works to stories that last.
Thanks for being here at the start of this next chapter. Big announcements are coming soon — but until then…
Climb high. Share well. Shred.
– Mark, Founder of Hibear
